
Good day Sherry, we’re excited to have Glitz Mega Group and LUXUO.ae launching in October. Why do you suppose LUXUO.ae could be a superb match within the Center East?
We’re extraordinarily excited to launch Glitz Mega Group right here within the UAE, and produce three internationally- famend titles to the area. We will probably be that includes luxurious information associated to watches, automobiles, high-end properties, way of life, artwork and journey, following within the footsteps of its in style Singapore-based mum or dad title LUXUO.com, one of many world’s largest luxurious information portals with 2.6M views/month.
Inform us extra about your workforce and the expertise they are going to be bringing to steer the model?
My skilled expertise began in Shanghai and Hong Kong working with prime media firms from conventional to digital media. I’ve managed accounts like L’Oreal Group, Pernod Ricard, Diageo, Lufthansa Airways, Osim China, LVMH, Chopard, Cartier, Basic Motors, Land Rover, Jaguar and different manufacturers from the yachting, luxurious properties, and personal jets industries. I used to be very fortunate to have these experiences that helped me construct beneficial contacts and a consumer base with phenomenal outcomes that allowed me to penetrate the Center Japanese market. Paolo Gomez, my Gross sales and Advertising Director, whom I’ve identified method again once I used to reside In Shanghai. He moved to Dubai in 2016 and I felt that he may significantly contribute to the expansion of Glitz Mega Group.
In your opinion, what kind of luxurious information are Emiratis notably thinking about?
The UAE, being one of many quintessential luxurious capitals on this planet, Emiratis are principally thinking about every kind of reports that enchantment to their luxurious tastes. Therefore, I can actually see the potential of my firm on this area.
What do you suppose will probably be particular to LUXUO.ae that makes it distinctive from the opposite editions like LUXUO Vietnam and LUXUO.com?

Center East has proven great improvement over the previous few years. Loads of the Fortune 500 firms have now entered the area as effectively. Particularly Dubai, the place it’s identified for every part lavish and grand, the land of the intense, LUXUO.ae will be capable of share with its followers some uncommon and one-of-a-kind information and data.
Are there particular occasions and activations deliberate for the launch of LUXUO.ae?
Sure, we’re going to launch Glitz Mega Group on the Capital Membership — Dubai’s premier personal enterprise membership on the vibrant Dubai Worldwide Monetary District (DIFC) on 20 October 20, 2022 and have invited company throughout the luxurious trade.
You may have amassed a wealth of expertise in each Shanghai and Hong Kong, what prompted you to maneuver over to Dubai?
The 12 months 2020 was difficult to the world and lots of attributed it to the Covid-19 pandemic and but Hong Kong underwent a traumatic time resulting from protests that lasted for a 12 months and affected every kind of companies together with my trade which is promoting, advertising and marketing, PR and occasions. Many firms have stopped spending on this sector. Throughout this era, I received in contact with my former boss Olivier Burlot, CEO of Coronary heart Media Group in Singapore and he gave me the concept to open LUXUO in one other space. When the UAE market opened its doorways for me, I discovered myself in a novel and thrilling place, therefore Glitz Mega Group was created.
May you inform us extra concerning the Dubai luxurious scene this previous 12 months, particularly with the easing of pandemic measures?
Dubai gained world traction not solely in vogue but additionally as the last word luxurious hub of the world. It additionally presents an enormous alternative for all patrons to discover a myriad of collections in a single place particularly now that we’re already seeing the top of the pandemic.
What do you suppose are some developments that recommend the luxurious market is rising even additional within the metropolis?

Dubai continues to be rising every day. You will note plenty of new buildings being developed all around the metropolis. The principles and legal guidelines are continuously altering making it simple for the buyers, in addition to the residents, to spend money on Dubai. And due to that, this entices plenty of luxurious manufacturers to enter the Center East.
Other than its strategic location, what do you suppose makes Dubai such a beautiful place for luxurious manufacturers to make its presence identified?
Dubai at all times strives to provide you with the world’s first. The whole world is watching and ready for Dubai to provide you with one thing excessive — and so they at all times do. Due to that, many manufacturers wish to develop into a part of this lavish and lavish way of life that Dubai has to supply.
In the event you had been to make a conjuncture, do you suppose Dubai could be the following powerhouse for luxurious experiences and purchasing?

I consider Dubai is already a powerhouse in the case of luxurious experiences and purchasing. Being in the course of the world, Dubai has merely develop into an ideal location for commerce. You’ll be able to see an amalgamation of manufacturers from the West and the East. The variety of vacationers that come to Dubai every year is simply astounding and that’s the place plenty of Dubai’s GDP comes from.
How necessary is the luxurious sector for Dubai and is there a distinction in how the Emiratis understand luxurious as in comparison with spenders in Asia and the West?
Dubai is overflowing with every part excessive. From luxurious properties to supercars on the street, the tallest constructing on this planet, costliest motels and lots of extra. It’s no shock that Emiratis love luxurious items and types. For them, it isn’t solely social standing but it surely has develop into a part of their day by day life.
The place do you see Glitz Mega Group three years from now?
As we method the top of the pandemic, particularly in Dubai the place every part is again to regular, everybody on this planet is worked up to go on the market once more. Glitz Mega Group arrived within the Center East at one of the best time. I can see, with our laborious work and powerful and proficient members of the corporate, Glitz Mega Group will rise collectively to develop into The UAE’s primary portal for hard-luxury information and data.
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