Elon Musk, Under Financial Pressure, Pushes to Make Money From Twitter

In early prototypes, a Twitter person was depicted asking the musician Submit Malone about his favourite information. Such paid messages may seem in a particular space of the direct message inbox, and the celebrities must select to obtain them. Twitter would probably take a minimize of the charges, in accordance with the paperwork.

The plans for paid direct messaging stay fluid, and there’s no assure that the product will launch, the individuals with data of the matter stated.

Product groups are additionally engaged on “paywalled” movies, an concept much like choices from platforms like OnlyFans, which hosts content material for creators within the grownup content material business. Underneath this plan, Twitter may ask customers to pay a price to look at a video, splitting the income with the creators who submit the content material, two individuals aware of the mission stated.

Mr. Musk has additionally proven curiosity in Vine, the looping video app that was widespread amongst younger creators earlier than Twitter shut it down in 2016. He ran a Twitter ballot on Sunday asking his followers whether or not or not he ought to carry it again, and he has commanded inner groups to look at the code to see if reviving it’s attainable, two individuals aware of the conversations stated.

Mr. Musk’s new Twitter Blue subscription service, which can give subscribers the test mark subsequent to their username, is aiming to start on Nov. 7 in the USA, Canada, Australia and New Zealand, in accordance with inner paperwork seen by The Instances. Subscribers wouldn’t want their identities authenticated to get the test mark, the paperwork advised.

The paperwork additionally famous that there could be “an interim interval the place the test could be on each Blue subscribers accounts and beforehand verified customers.” Finally, verified accounts that don’t pay for Twitter Blue will lose the test marks. There have been greater than 418,000 verified accounts on Twitter on the finish of October, one particular person with data of the service stated.

The paperwork additionally outlined plans for “authorities accounts to maintain their Verified badge with out paying for Blue.” Some options for the subscription service already introduced by Mr. Musk, together with higher rankings for subscribers’ replies and the flexibility to add longer movies, wouldn’t start on Nov. 7, in accordance with the paperwork. A European rollout was additionally deliberate, with the Twitter Blue crew having labored to align the product with the European Union’s Common Information Safety Regulation privateness legislation.

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